The science is quite specific on what works and what doesn’t when it comes to creative exchanges. We’ve taken this seriously and designed 5YN3RGY around several core findings. (We think: it’s always better to follow the science than to follow conventions.)
1
Inspiring environments open the pathways in your brain to more creativity
2
Face-to-face encounters in the right setting encourage more empathy and emotional connection
3
Unplanned collaboration is the key to valuable spontaneous discoveries
“Our business depends upon collaboration. And it depends upon unplanned collaboration.”
– Steve Jobs
